3 March 2011
FIFA President Sepp Blatter on Thursday hailed Africa’s first World Cup in 2010 as a financial success, after it pushed the governing body’s four-year revenues above four billion dollars for the first time.
Blatter claimed it vindicated the choice of South Africa despite fears that the decision to bring football’s biggest tournament to the continent was a financial risk.
“I am the happiest man to announce that the World Cup in South Africa was a huge, huge financial success for everybody, for Africa for South Africa, for FIFA,” he told journalists after an executive committee meeting.
“For the first time in FIFA’s four-year accounts we are over four billion dollars.”
FIFA, a non-profit association under Swiss law, earned 4.189 billion dollars in its 2007 – 2010 financial period, with a surplus of 631 million dollars, deputy secretary general and finance chief Markus Kattner said.
Eighty-seven percent of total revenues – 3.655 billion dollars – over the period were related to the 2010 World Cup.
Traditionally the bulk of earnings are down to deals on broadcasting rights worldwide and marketing or sponsorship contracts.
“The sale of television and marketing rights was more successful than expected,” Kattner underlined.
Last year alone revenues reached 1.29 billion dollars with a surplus of 202 million.
Although the surplus is redistributed among footballing nations, over the past four years FIFA has nearly doubled its cash reserves to 1.28 billion dollars.
2010 AFP
